Fairer Trade

On the fairer trade niche market, Guzto has a role on the promotion, advertisement and commercialization of products that have a fairer origin or that have a fairer impact on the lives of local producers. There products are organized in the following categories: fairtrade labelled, fair trade non labelled, organic labelled, organic non labelled and eco-friendly products.

All these products have origin in developing countries or poorer and marginalized regions in more developed countries. We are talking about countries in Asia, Africa and Latin America, but also some poorer places in Europe.

We are currently developing this market and we currently deal with only few products. However, our project involves the production, development and commercialization of a vast range of products, such as:

• handicrafts
• clothes
• food and drinks
• jewelry
• furniture and decoration
• personal care products
• and other products

All the products produced and commercialized are based on fairer trade principles and a fairer business structure. This allows smaller and unnoticed producers to sell their products globally, as well as to receive a fairer share of the products final commercialization. This empowers the local producers, help them improve their own livelihoods and allows them to invest on its own local business.

Our projects in the fairer trade niche market started with a promotional website about soapnuts, which is a natural detergent from the north part of India and Nepal. In addition, we are currently working on the development of a new online marketplace for fairer trade products from all over the world.